46K
Downloads
238
Episodes
Join Renaud Anjoran, Founder & CEO of Sofeast, in this podcast aimed at importers who develop their own products as he discusses the hottest topics and shares actionable tips for manufacturing in China & Asia today! WHO IS RENAUD? Renaud is a French ISO 9001 & 14001 certified lead auditor, ASQ certified Quality Engineer and Quality Manager who has been working in the Chinese manufacturing industry since 2005. He is the founder of the Sofeast group that has over 200 staff globally and offers services (QA, product development & engineering, project management, Supply Chain Management, product compliance, reliability testing), contract manufacturing, and 3PL fulfillment for importers and businesses who develop their own products and buyers from China & SE Asia. WHY LISTEN? We‘ll discuss interesting topics for anyone who develops and sources their products from Asian suppliers and will share Renaud‘s decades of manufacturing experience, as well as inviting guests from the industry to get a different viewpoint. Our goal is to help you get better results and end up with suppliers and products that exceed your expectations!
Episodes
Friday Aug 02, 2024
3 "Must-Follow" Product Design Optimizations & Best Practices
Friday Aug 02, 2024
Friday Aug 02, 2024
Paul Adams, senior engineer and head of new product development at Sofeast, spills the beans on 3 key product design optimizations and best practices that it pays to follow to have a successful product launch, namely:
- How to optimize the design for cost, size, and weight?
- What are the best practices for PCB design and layout?
- How to ensure the product's functionality and reliability?
Show Sections
00:00 - Greetings and introduction.
02:34 - 1. How to optimize the design for cost, size, and weight?
02:51 - Optimizing for cost.
10:51 - Optimizing for size.
13:40 - Optimizing for weight.
17:29 - 2. What are the best practices for PCB design and layout?
26:31 - DFM for PCBs.
31:47 - 3. How to ensure the product's functionality and reliability?
43:51 - Wrapping up.
Related content...
- The Design for X Approach: 12 Common Examples
- Design for Reliability Secrets [Podcast]
- How to Choose the Correct Outdoor Plastics for your next Product? (4 Guides)
- DFM for PCBA – 40+ Improvements
- 18 Steps for Selecting Electronic Components the Right Way
Get in touch with us
-
- Connect with us on LinkedIn
- Send us a tweet @sofeast
- Prefer Facebook? Check us out on FB
- Contact us via Sofeast's contact page
- Subscribe to our YouTube channel
Friday Jul 26, 2024
Friday Jul 26, 2024
Join Renaud and Adrian as they talk about the intricacies of prototyping and testing during new product development. They discuss 2 common FAQs from customers:
- How many prototype iterations will be needed?
- What are the essential tests for ensuring product safety and compliance?
Renaud explains how different product complexities affect the prototyping cycle and highlights the importance of simulations in advanced industries like aerospace. He also emphasizes the need for thorough documentation and clear communication with manufacturers to streamline the development process.
Furthermore, the episode explores the various types of tests required to validate a product's safety and compliance, distinguishing between simple consumer products and highly regulated industries like medical devices and automotive parts. Listeners will gain valuable insights into best practices for preparing to work with manufacturers and ensuring their products meet regulatory standards.
Show Sections
00:00 - Introduction and greetings.
00:40 - Exploring Prototyping and Testing.
05:59 - Considerations for Product Development.
15:36 - Factors Influencing Number of Iterations.
18:30 - Preparing for Working with Manufacturers.
22:58 - Importance of Documentation and Clarity.
25:52 - Ensuring Safety and Compliance.
37:46 - Awareness of Industry Regulations.
42:31 - Conclusion and Next Steps.
Related content...
- Prototyping Process To Test & Refine a New Product Design
- Prototyping Essentials: The 5 Key Uses of Prototyping Equipment [Podcast]
- How Many Product Samples Are Required For Reliability & Compliance Testing?
- ”Help! I Have No Idea What Reliability Testing My Product Needs.”
- Get help from Sofeast to develop your prototypes
Get in touch with us
-
- Contact us via Sofeast's contact page
- Connect with us on LinkedIn
- Subscribe to our YouTube channel
- Send us an X @sofeast
- Prefer Facebook? Check us out on FB
Friday Jul 19, 2024
The Growing Importance of Software in Electronic Product Manufacturing
Friday Jul 19, 2024
Friday Jul 19, 2024
In this episode of China Manufacturing Decoded, Adrian and Renaud discuss the evolving role of software in the development and manufacturing of electronic products. They explore how software has become a significant source of competitive advantage, often surpassing hardware in importance.
Using examples from smartphones to cars, they illustrate how software drives innovation, user experience, and brand differentiation. The discussion also highlights the strategic shift from hardware-centric to software-centric designs, inspired by insights from Richard Rumelt's book, "Good Strategy, Bad Strategy."
Whether you're a manufacturer or a tech enthusiast, this episode offers valuable perspectives on the critical balance between hardware and software in today's electronic products.
Show Sections
00:00 - Introduction to the Importance of Software in Electronic Products.
05:38 - Evolution of Chip Design at Intel.
10:14 - Transition from Vertical to Horizontal Structure in Computers.
13:19 - Challenges and Expenses of Hardware Modifications.
15:24 - Advantages of Software Updates over Hardware Changes.
19:19 - Increasing Importance of Software in the Automotive Industry.
22:48 - Utilizing Software for Differentiation in Products.
26:06 - Building Brand Recognition through Software Interaction.
26:55 - Wrapping up.
Related content...
- Purchase the book referred to: Good Strategy Bad Strategy: The Difference and Why It Matters
- 8 Must-Follow Tips for Software Companies Developing a New Hardware Product
- Can Sofeast develop our electronic product’s firmware or mobile app?
Get in touch with us
-
- Contact us via Sofeast's contact page
- Connect with us on LinkedIn
- Subscribe to our YouTube channel
- Send us an X @sofeast
- Prefer Facebook? Check us out on FB
Friday Jul 12, 2024
Prototyping Essentials: The 5 Key Uses of Prototyping Equipment
Friday Jul 12, 2024
Friday Jul 12, 2024
Join us as we delve into the five main uses of prototyping equipment, including 3D printers, CNC milling, and more. Our host, Renaud, is joined by Paul Adams, head of the new product development team, to explore why prototyping is crucial for design houses, manufacturing companies, and product developers alike.
In this episode, we break down the distinctions between prototyping and production equipment and discuss the importance of having in-house prototyping tools.
We cover five key uses of prototyping equipment, including:
- Creating functional prototypes to validate concepts and improve design.
- Developing visually appealing prototypes to enhance user experience and aesthetics.
- Combining look-like and work-like prototypes for comprehensive testing.
- Conducting stress testing to ensure reliability and compliance.
- Utilizing bridge production runs to meet early demand and maintain trust.
We also touch on how prototyping equipment can be used to create production tooling, such as jigs and fixtures, to streamline the manufacturing process. Tune in to gain valuable insights into the world of prototyping and how it can benefit your product development journey.
Don't miss out on this informative discussion that will help you understand the nuances of prototyping and its vital role in bringing new products to market efficiently and effectively.
Show Sections
00:00 - Greetings and introduction.
13:26 - The Importance of Functional Prototypes.
18:29 - Designing Look-Like Prototypes.
32:02 - Stress Testing Prototypes.
43:45 - Bridge Production Run Overview.
44:43 - Utilizing Prototyping Equipment for Production Tooling.
52:00 - Wrapping up.
Related content...
- Prototyping Process To Test & Refine a New Product Design
- How Many Prototypes Are Needed Before We Get ‘Perfection?’
- Exploring The Benefits Of Rapid Prototyping And Rapid Tooling [Podcast]
- Do A Bridge Production Rather Than Rushing Into Mass Production
- Get support from Sofeast to do your Prototype Development
Get in touch with us
-
- Connect with us on LinkedIn
- Send us a tweet @sofeast
- Prefer Facebook? Check us out on FB
- Contact us via Sofeast's contact page
- Subscribe to our YouTube channel
Friday Jul 05, 2024
Selecting the Right Factory Audit for Your Needs
Friday Jul 05, 2024
Friday Jul 05, 2024
Join hosts Renaud and Adrian as they discuss the ins and outs of factory audits and how to select the right one based on your specific requirements.
In this episode, Renaud shares insights from his recent experiences and highlights the latest developments at Sofeast Group, including the expansion of their plastic injection molding facility.
The main focus of the discussion is on different types of factory audits such as quality system audits, social compliance audits, and environmental system audits. They explain what each audit entails, why they are important, and how to choose the most appropriate audit for your situation.
Whether you are sourcing a new supplier or ensuring compliance with existing partners, this episode offers valuable guidance to help you make informed decisions and manage risks effectively. Tune in for expert advice and practical tips to enhance your manufacturing processes in Asia.
Show Sections
00:00 - Greetings and discussing the expansion of our plastic injection molding facility.
02:32 - Selecting the Right Factory Audit.
09:38 - Diverse Approaches to Environmental Audits.
14:14 - Focus on Quality System Audits.
16:56 - Social Compliance Audits and Risks.
22:21 - Initial Factory Evaluation vs. Quality System Audit
25:58 - Factors Beyond Quality Systems in Supplier Selection.
27:37 - Dealing with Factories that Restrict Access
34:59 - Factory audits as part of the new product development toolkit
36:36 - Wrapping up.
Related content...
- Factory audits and quality inspections: Differences
- Choose from our different factory audits
- How To Choose Which Factory Audit You Need?
- Get help from Sofeast's product engineering team to bring your product to market: New Product Introduction in China Solution
Get in touch with us
-
- Connect with us on LinkedIn
- Send us a tweet @sofeast
- Prefer Facebook? Check us out on FB
- Contact us via Sofeast's contact page
- Subscribe to our YouTube channel
Friday Jun 28, 2024
From "Poorly made in China" to "Made with Quality in China"
Friday Jun 28, 2024
Friday Jun 28, 2024
Renaud hosts and is joined again by regular guest, Andrew Amirnovin. They talk about where China has come from quality-wise and the forces that aligned to transform Chinese products from poor to great quality in the past two decades or so.
Show Sections
00:00 - Greetings and introduction.
03:46 - What happened to transform China-made products from low to high quality over the past couple of decades or so?
17:05 - Why the foreign buyer's role cannot be underestimated.
22:09 - 4 key drivers of improved quality.
32:59 - Chinese ODMs and OEMs have an incentive NOT to provide poor-quality products.
39:06 - Which products have benefited from the most reliability and quality improvements?
44:47 - What quality challenges remain for Chinese products?
59:09 - Wrapping up.
Related content...
- Paul Midler's book: 'Poorly Made In China'
- Documenting Your Company’s Quality Standard into the Details
- The Rise Of The Dragon: Exploring China’s Technology Dominance [Podcast]
- What do the USA’s May ’24 China tariffs mean for importers? [Podcast]
- IP Protection when buying from China (Feat. Dan Harris, China Law Blog) [Podcast]
- Download > Ultimate Guide To Sourcing From China And Developing Your Suppliers [eBook]
Get in touch with us
-
- Connect with us on LinkedIn
- Send us a tweet @sofeast
- Prefer Facebook? Check us out on FB
- Contact us via Sofeast's contact page
- Subscribe to our YouTube channel
Friday Jun 21, 2024
Logistics Special! Rising Shipping Costs + FOB vs FCA Incoterms
Friday Jun 21, 2024
Friday Jun 21, 2024
Adrian is on hosting duty and is joined by Sofeast's Head of Supply Chain Management, Kate. Rising shipping costs (sea, air, and otherwise) are an issue facing importers from Asia now in 2024, but what's causing it and are there any tips to help you cope? Also, in a second topic, Kate dispels the confusion about FOB vs FCA, explaining why the more common incoterm (at least when buying from Chinese manufacturers) isn't necessarily the best for you!
Show Sections
00:00 - Greetings and introduction.
01:23 - Shipping costs from China are spiking. How much are they now?
06:49 - What is causing the surging prices?
16:16 - What's the effect on shipping to Europe?
18:56 - FOB vs FCA Incoterms.
29:35 - Wrapping up.
Related content...
- The Red Sea attacks on shipping are still happening
- Brazil has increased the tariff on imported Chinese EVs
- Check the various supply chain management services we can help you with, including logistics
- Types of Incoterms [Guide]
- What do the USA’s May ’24 China tariffs mean for importers? [Podcast]
Get in touch with us
- Connect with us on LinkedIn
- Send us a tweet @sofeast
- Prefer Facebook? Check us out on FB
- Contact us via Sofeast's contact page
- Subscribe to our YouTube channel
Subscribe to the podcast
There are more episodes to come, so remember to subscribe! You can do so in your favorite podcast apps here and don't forget to give us a 5-star rating, please:
Friday Jun 14, 2024
Elon Musk's New Product Introduction Philosophy: What Can We Learn?
Friday Jun 14, 2024
Friday Jun 14, 2024
Adrian and Renaud get together to talk about Elon Musk's insights and philosophy into developing and bringing new products to market (from an interview by 'Everyday Astronaut' on YouTube at his launch facility a few years back). He shares his philosophies on new product introductions which cover some common sense topics that manufacturers of almost any product should bear in mind.
Show Sections
00:00 - Greetings and introduction to Musk.
07:20 - What can we learn from Musk?
11:08 - The Musk NPI philosophy.
16:08 - 1. Make Your Requirements Less Dumb.
20:44 - 2. Delete Parts or Processes, and Simplify/Optimize.
29:05 - 3. Accelerate cycle times.
32:46 - 4. Automate.
36:30 - Wrapping up.
Related content...
- The NPI process (Including graphic)
- Why does new product development take so long?
- 7 Key NPI Tasks To Do Before You Take Your Product Into Production [Podcast]
- Sofeast NPI process explainer video
- Elon Musk Biography: DFM Learnings and more!
- Get help from Sofeast's product engineering team to bring your product to market: New Product Introduction in China Solution
Get in touch with us
-
- Connect with us on LinkedIn
- Send us a tweet @sofeast
- Prefer Facebook? Check us out on FB
- Contact us via Sofeast's contact page
- Subscribe to our YouTube channel
Friday Jun 07, 2024
Exploring Apple's iPhone Reliability & Durability Testing
Friday Jun 07, 2024
Friday Jun 07, 2024
Renaud hosts and is joined by Andrew Amirnovin, Sofeast's product reliability head, and they're looking at how Apple tests iPhone reliability and durability. Recently Marques Brownlee shared some videos from within Apple's testing lab and interviews with their head of hardware engineering and the insights were interesting. It turns out that Andrew has also visited Apple's lab and he shares his own insights about that, and the pair discuss what you can learn from the way Apple do things.
Show Sections
00:00 - Greetings and introduction.
01:08 - The advent of the iPhone in 2006 and the testing it required.
08:48 - Worries about reliability: What did Andrew learn at Apple's testing lab back then?
13:40 - What can we learn from the tests in Brownlee's recent videos (June 24) from Apple's labs?
22:00 - What kind of drop test were they doing?
26:07 - What are the different drop surfaces used for?
29:10 - Apple's hardware engineering head wants to make a product that 'never fails.' Realistic?
31:49 - Is repairability better than durability?
36:21 - Wrapping up and closing questions.
Related content...
- Marques Brownlee posts on X about visiting the Apple labs (Thread)
- JOHN DEERE AND NEBRASKA’S RIGHT TO REPAIR, THE AFTERMATH OF A FAILED PIECE OF LEGISLATION
- Right To Repair: Blessing or Curse for Manufacturers?
- Robust Design: Enhancing Product Quality and Performance
Get in touch with us
-
- Connect with us on LinkedIn
- Send us a tweet @sofeast
- Prefer Facebook? Check us out on FB
- Contact us via Sofeast's contact page
- Subscribe to our YouTube channel
Friday May 31, 2024
When to do Design Reviews on Innovative Hardware Products?
Friday May 31, 2024
Friday May 31, 2024
Adrian hosts and Renaud goes deep into design reviews which can really save your skin by identifying and fixing problems that can lead to defects and failures. What kinds of product design reviews can be done to reduce problems, and when during the product design and development process should they be done?
Show Sections
00:00 - Greetings and introduction.
02:25 - Why design reviews are important.
12:02 - The different types of reviews and when they're done: Phase 1. Early stages
17:18 - Phase 2. Proof-of-concept and feasibility study.
22:22 - Phase 3. Design FMEA when the design starts to take shape.
28:47 - When to do Design for Reliability / Manufacturing reviews?
34:08 - Process FMEA just before the design is locked and tooling is made.
37:22 - Wrapping up.
Related content...
- The Benefits of a Feasibility Study (during new product development)
- dFMEA: When to use it and how to get best results [Podcast]
- The Design for X Approach: 12 Common Examples
- Process FMEA: Template, Use Cases, and Examples
- FMEA (Failure Modes and Effects Analysis)
- Get help from Sofeast: On-Site Process FMEA + Process Control Plan Workshops
Get in touch with us
- Connect with us on LinkedIn
- Send us a tweet @sofeast
- Prefer Facebook? Check us out on FB
- Contact us via Sofeast's contact page
- Subscribe to our YouTube channel
Subscribe to the podcast
There are more episodes to come, so remember to subscribe! You can do so in your favorite podcast apps here and don't forget to give us a 5-star rating, please: