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Join Renaud Anjoran, Founder & CEO of Sofeast, in this podcast aimed at importers who develop their own products as he discusses the hottest topics and shares actionable tips for manufacturing in China & Asia today! WHO IS RENAUD? Renaud is a French ISO 9001 & 14001 certified lead auditor, ASQ certified Quality Engineer and Quality Manager who has been working in the Chinese manufacturing industry since 2005. He is the founder of the Sofeast group that has over 200 staff globally and offers services (QA, product development & engineering, project management, Supply Chain Management, product compliance, reliability testing), contract manufacturing, and 3PL fulfillment for importers and businesses who develop their own products and buyers from China & SE Asia. WHY LISTEN? We‘ll discuss interesting topics for anyone who develops and sources their products from Asian suppliers and will share Renaud‘s decades of manufacturing experience, as well as inviting guests from the industry to get a different viewpoint. Our goal is to help you get better results and end up with suppliers and products that exceed your expectations!
Episodes
Friday Aug 05, 2022
Friday Aug 05, 2022
In this episode...
The Sofeast Group's reliability expert, Andrew Amirnovin, joins Adrian once again to discuss what the product return rate is and how to reduce yours.
He provides a checklist of activities you can take during development to avoid issues that result in returns, and, should the worst happen and you start receiving returns on products that have been sold already, he also gives you a series of activities to follow to triage and fix the problems.
Don't miss it, this information could save you a LOT of effort, money, and damage to your reputation!
Show Sections
00:00 - Greetings, introducing the topic.
01:17 - Andrew introduces his role as new product development head in the Sofeast group.
02:58 - What is the product return rate?
05:07 - How return rates vary depending on product type.
06:45 - What are the 5 main causes of product returns?
10:37 - 7 Steps you can take to ensure you get as low a return rate as possible BEFORE the product is sold.
25:51 - If a product you’re already selling starts getting returned, what can you do? (6 steps)
33:00 - Some famous product recalls.
36:10 - The role of the NPI process.
38:27 - Wrap up.
Related content...
- Our foreign-owned and managed contract manufacturing subsidiary Agilian Technology can help you develop and mass produce your new product in China.
- Read The New Product Introduction Process Guide for Hardware Startups
- Watch New Product Introduction Process Walkthrough (For New Electronic Products)
- Listen to The NPI Process: Trouble Awaits If You Skip Its Steps!
- Watch a number of videos we created about the NPI process
- The Takata airbag scandal
Get in touch with us
- Connect with us on LinkedIn
- Send us a tweet @sofeast
- Prefer Facebook? Check us out on FB
- Contact us via Sofeast's contact page
- Subscribe to our YouTube channel
Subscribe to the podcast
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