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Join Renaud Anjoran, Founder & CEO of Sofeast, in this podcast aimed at importers who develop their own products as he discusses the hottest topics and shares actionable tips for manufacturing in China & Asia today!
WHO IS RENAUD?
Renaud is a French ISO 9001 & 14001 certified lead auditor, ASQ certified Quality Engineer and Quality Manager who has been working in the Chinese manufacturing industry since 2005. He is the founder of the Sofeast group that has over 200 staff globally and offers services (QA, product development & engineering, project management, Supply Chain Management, product compliance, reliability testing), contract manufacturing, and 3PL fulfillment for importers and businesses who develop their own products and buyers from China & SE Asia.
WHY LISTEN?
We‘ll discuss interesting topics for anyone who develops and sources their products from Asian suppliers and will share Renaud‘s decades of manufacturing experience, as well as inviting guests from the industry to get a different viewpoint. Our goal is to help you get better results and end up with suppliers and products that exceed your expectations!
Episodes
Friday Nov 21, 2025
Friday Nov 21, 2025
Hiring a “quality manager” in China or Asia doesn’t always mean you’re getting someone who can actually protect your brand. In this episode, Renaud walks through how to tell a real quality leader from a simple document handler: the interview questions that expose true ISO 9001 competence, what strong (and weak) answers sound like, and how this role can either quietly drain money… or drive real improvement.
Episode Sections:
- 00:00 – Cold Open: Can you trust that “quality manager”?
- 01:00 – Why the quality manager hire is a “hidden” benefit (or risk)
- 02:30 – Do you want a document pusher or an improvement leader?
- 04:45 – ISO 9001 “trick questions” that reveal real knowledge
- 07:00 – Can they explain the system, not just recite the standard?
- 09:20 – Scenario: lots of customer complaints – what do they actually do?
- 12:30 – Switching between “heavy” analysis and fast problem-solving
- 14:00 – What “profile” are you really looking for?
- 16:00 – Paying more for the right person vs. the cost of poor quality
- 18:00 – Wrap-up: Practical takeaways for your next hire
Related content...
- Quality Manager Interview Questions To Test Knowledge Of ISO 9001
- QA Strategy in China: 10 Elements You Should Include
- Basics about ISO 9001: The Standard and the Certification Process
- How a Chinese Factory Can Get ISO 9001 Certified
- What Factory CERTIFICATIONS Mean in China
- How a Factory Can (and Should) Go Beyond ISO 9001
Get in touch with us
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- Contact us via Sofeast's contact page
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