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Join Renaud Anjoran, Founder & CEO of Sofeast, in this podcast aimed at importers who develop their own products as he discusses the hottest topics and shares actionable tips for manufacturing in China & Asia today! WHO IS RENAUD? Renaud is a French ISO 9001 & 14001 certified lead auditor, ASQ certified Quality Engineer and Quality Manager who has been working in the Chinese manufacturing industry since 2005. He is the founder of the Sofeast group that has over 200 staff globally and offers services (QA, product development & engineering, project management, Supply Chain Management, product compliance, reliability testing), contract manufacturing, and 3PL fulfillment for importers and businesses who develop their own products and buyers from China & SE Asia. WHY LISTEN? We‘ll discuss interesting topics for anyone who develops and sources their products from Asian suppliers and will share Renaud‘s decades of manufacturing experience, as well as inviting guests from the industry to get a different viewpoint. Our goal is to help you get better results and end up with suppliers and products that exceed your expectations!
Episodes
Friday Jul 25, 2025
Friday Jul 25, 2025
In this diverse episode of China Manufacturing Decoded, hosts Adrian and Renaud cover several thought-provoking topics based on listeners' questions. They will discuss:
- How to transform an initial idea into a market-ready product.
- Cultural differences in business practices between Chinese and Western companies.
- Shortening manufacturing timelines, such as how to effectively reduce lead times.
- The differences between small and large-scale manufacturing.
Show Sections
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00:56 – Listener Questions Format & First Topic Intro
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01:13 – 1. Can You Sell Just an Idea or Invention?
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09:43 – 2. Cultural Differences in Business Relationships (China vs. West)
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16:19 – 3. How to Reduce Manufacturing Timelines?
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24:29 – 4. Small vs. Large-Scale Manufacturing: Key Differences
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30:25 – Wrap Up & Resources
Related content...
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3 blog posts that contain a lot of advice about the common killers for hardware startups:
- "Flash of Genius" Movie
- Hofstede's cultural dimensions theory
Get in touch with us
- Connect with us on LinkedIn
- Contact us via Sofeast's contact page
- Subscribe to our YouTube channel
- Prefer Facebook? Check us out on FB
Get in touch with us
-
- Connect with us on LinkedIn
- Contact us via Sofeast's contact page
- Subscribe to our YouTube channel
- Prefer Facebook? Check us out on FB
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