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Join Renaud Anjoran, Founder & CEO of Sofeast, in this podcast aimed at importers who develop their own products as he discusses the hottest topics and shares actionable tips for manufacturing in China & Asia today! WHO IS RENAUD? Renaud is a French ISO 9001 & 14001 certified lead auditor, ASQ certified Quality Engineer and Quality Manager who has been working in the Chinese manufacturing industry since 2005. He is the founder of the Sofeast group that has over 200 staff globally and offers services (QA, product development & engineering, project management, Supply Chain Management, product compliance, reliability testing), contract manufacturing, and 3PL fulfillment for importers and businesses who develop their own products and buyers from China & SE Asia. WHY LISTEN? We‘ll discuss interesting topics for anyone who develops and sources their products from Asian suppliers and will share Renaud‘s decades of manufacturing experience, as well as inviting guests from the industry to get a different viewpoint. Our goal is to help you get better results and end up with suppliers and products that exceed your expectations!
Episodes
Friday Dec 16, 2022
Friday Dec 16, 2022
In this episode...
Renaud and Adrian revisit the topic of protecting product IP and your business interests when doing your product development and manufacturing in Asian countries. Renaud shares 5 key pieces of advice for anyone who is concerned about this topic, such as which agreements to use and why, not getting bogged down with patents, what to share online about your new product idea and when, and much more!
Show Sections
00:00 - Greetings
00:24 - Today's topic: Protecting IP and yourself when manufacturing in Asia.
03:26 - 1. Don't let worries about being copied consume you and put you off from manufacturing in China.
10:59 - 2. Don't immediately take what IP and patent lawyers say at face value.
11:55 - Doing market research and raising funds the smart/safe way.
21:18 - 3. Don't get bogged down with questions about IP rights from investors.
23:46 - When to register trademarks?
24:29 - 4. DON'T add a category to your product name.
27:11 - 5. Use the right agreements.
34:03 - How agreements can help with supply chain transparency and protecting your business.
39:59 - Wrapping up.
Related content...
- IP Protection in China when Developing Your New Product [Importer’s Guide]
- How To Create A Valid Manufacturing Contract In China To Protect Your IP
- Will A China NNN Agreement Protect Us If We Start Assembling Products There?
- Chinese Copycats: A Real Problem For Entrepreneurs?
- Exploring Product Development Agreements For Importers [Podcast]
- Correctly Using A Non Disclosure Non Use Non Circumvention Agreement [Podcast]
- How To Get Transparency And Control Over Your Supply Chain? [podcast]
- My Supplier Won’t Provide Important Supply Chain Information!
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- Connect with us on LinkedIn
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- Contact us via Sofeast's contact page
- Subscribe to our YouTube channel
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